progress comp/sketch & layout for larger 7 x 12 foot art monument. Copyright © 2010 Steven Csorba. All rights reserved

Visual Symbolism:
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1.Three Big Expanding Rings: / strength in connection both past and future. A cycle of life. Symbolic of the bike tires and stages we all go through to fight cancer. Historical strength in the number 3 in art; (Da Vinci’s Last Super, etc)
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2.Smaller LiveStrong Rings: engine driving forward / strength in connection / connecting to others. In 100 - 300 years from now, people who see the original and all the prints and posters will immediately identify with the yellow bands of strength and central image of a racer. The story can then unfold from there.
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3.Center Stage: Stages of the race / Stage of life / Stages on fighting cancer.
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4.Motivational Road: A Path to Success: All the key quotes now becomes the (symbolic) road that “Lance is literally riding on”. The words below serve as a strong foundation and validation of these three key phrases above. They serve as the essential fabric and ingredients that will support people in their cancer journey. (please note: I am in the process of editing these quotes so they are more succinct and fit within the 3 distinctive categories.)
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5.Visual Balance: “Life is like a bicycle - to keep your balance you need to keep moving forward." Ride your whole life on the “ Manifesto” and you will become a person of “value” . Lance is balanced in the middle and on top of the three key phrases “Unity In Strength. Knowledge is Power. Attitude is Everything.”
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6.Ease of build/making the art: Add comments here
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7.Ease of reproduction to smaller scale motivational prints and posters: Add comments here
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8.Note: “Inspirational Words” will be typeset bigger & will be easier to read & presented in 3 sections. read more here
Variation below:
The stylized graffiti letter forms complement the energy of movement. They also serve as an organic backdrop that plays on the highly stylized designs found in Lance’s helmet and race attire. Combining the beautiful “flowing lines” of the letterforms with the Livestrong wrist bands will be challenge. The flowing lines are highly symbolic of all the “possible paths that one can take in life” or even a bike race. The Livestrong wrist bands have global brand presence. Both are needed, but I have to keep things simple.